When this happens, Google loses trust in your website and that means that your website gets crawled less and less. These surveys are typically updated every second year, but these factors don't change often, so you can use them to your advantage by knowing which areas to focus on. While …

In fact, what I have described above is a crude outline of how machine learning works and as we well know Google loves machine learning. Design your website so a visitor enjoys the experience. How can a short url help promote your site? For Business Visor a topic about successful …

If so, would you feel comfortable giving us a review online? Google's primary goal is, just like for any other company, to earn money. And Google cannot earn anything unless they provide good user experience. And good user experience, in turn, comes with good and relevant search results. If they …

In local SEO terminology, business listings are known as citations. Mobile SEO should always be a work in progress because there are always new things to improve. Also, technologies arrive or get discarded. A strong global brand often constitutes a key advertising goal, especially for larger companies. Recently, I came …

Before making the contact, make sure you know your budget and try to be honest with your intentions. So I'm going to carry on using ALT text on my images, even when they contain no information. You need to post at least twice a week to keep a blog lively …

However, much like onions (and ogres), SEO has many layers. Like it or not, your business's Google rankings can have a huge effect on its success, growth, and meeting your goals. Smaller hosting providers will often charge more for the domain name than you really need to pay. Recently, I …

Readability has never been more important. If you're not familiar with this term, it refers to how easy a piece of copy is for the average reader to get through. The easier you make it for people to read your content, the more of it they absorb. There are many …